Clay

Finds and fills in details about potential customers, like company size and contact info, from many sources at once.

Some setup📣 Marketing & SalesMarketing
CategoryMarketing & Sales
SourceEditor's pick
TractionEditor's pick
StatusEstablished tool

Our take

Some setupFree plan; paid plans use credits

Clay can build a detailed list of potential customers by pulling info from dozens of sources. It's powerful but takes real time to learn, and credit costs can surprise you.

The quick breakdown
Good for
Building detailed lists of potential customers from many data sources.
Not great for
Beginners, since it takes time to learn.
Watch out
Costs are based on credits and can be hard to predict.

Based on AgentsIndex: Clay vs HubSpot Breeze, plus the tool's own site. Not much independent feedback exists yet. Checked Oct 13, 2026. Prices change, so confirm before you pay.

Quick facts

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